Adwords Keyword Planner

Google Updates its Keyword Tool to Keyword Planner

Google Adwords just upgraded (6/29/2013) its Adwords Keyword tool to now default to their new updated version called "Keyword Planner".  They've essentially combined the functionality of the Adwords keyword tool and Traffic Estimator tool to give birth to this Keyword Planner tool. Keyword Planner is different from the Adwords Keyword tool we've all come to […]

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PPC Campaign Builder Software

Looking for a PPC Campaign Builder tool or software?  Allow me to cut to the chase and tell you what you need to know. SpeedPPC is likely to most well-known.  It has a desktop version and a cloud-based version.  It's also what I consider high-priced and has a monthly fee which I hate.  On top […]

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PPC Campaign Generator Training Videos

PPC Campaign Generator Training Videos

Welcome to the PPC Campaign Generator Training Videos.  Below are training videos that will help you understand how the software works.  The videos are best viewed full-screen in HD by selecting the 720P option after hitting play.  Leave any questions or comments below and I'll be sure to respond! Installation and Entering License Key Research […]

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PPC Tools

PPC Software and Tools

PPC Campaign Building Software PPC Campaign Generator Speed PPC Web-based PPC Campaign Builders AppSpot PPC Campaign Builder Speed PPC Cloud Wordstream Keyword Grouping Software Keyword Grouper Keyword Tokenization Software Keyword Classifier Web-based Keyword Grouping Software Wordstream Keyword Grouper Keyword Generation Tools KeywordDatabase.net Domain Espionage Wordtracker Adwords Keyword Tool Scrapebox Xedant Keyword Database Bid Management Software Marin Software […]

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Download PPC Campaign Generator 2.93

PPC Campaign Generator Version 2.93 Update is Now Available

Hi all current PPC Campaign Generator customers.  I'm extremely happy to announce that a new version of PPC Campaign Generator (version 2.93) is now available to download for current customers. To all my current customers I just want to say thanks for putting your trust in me and purchasing my software - especially those of […]

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PPC Campaign Training

PPC Campaign Training

If you are interested in acquiring PPC campaign training, the first place I'd start is by studying for the Adwords certification exam.  First, start out by joining the Google Certification Program.  After joining, your status will say: Your Status You have not yet met the criteria to be individually qualified.You can become individually qualified by […]

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Bulk Destination URL Checking Software

Check Destination URLs in Bulk Using Screaming Frog

If you ever find that Google Analytics tracking is showing up not set, or that your clicks to visits ratio is higher than 30% between Adwords and Analytics, it could mean that you have a destination URL redirect problem.  Web teams, without thinking, frequently go in and redirect pages where paid search traffic is being […]

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Identify Ad Groups that Contain Ads with Different Destination URLs

In this video, I show how to identify unique ad destination URLs within each ad group. This is useful when you want to remove all keyword-level destination URLs and want ad groups to send traffic to one specific URL. Using Excel and pivot tables, you simply follow this process: Download your ads report from Google […]

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Build Successful PPC Campaigns

Build Successful PPC Campaigns

The most successful PPC campaigns are built using PPC tools, knowledge, know-how, and are constantly managed and optimized over time. I am a strong believer that building PPC campaigns right the first time will save you money and hours of optimization time down the road. Don't just set out aimlessly building your campaign.  Have a […]

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PPC Campaign Structure

How to Structure a PPC Campaign

What is the best way to structure a PPC campaign?  Said another way, what is the best way to organize your PPC account?  Here are a few tips that may help you decide on a PPC structure. From Around the Web Organize your campaigns by topic (Adwords Help) Create separate campaigns for each of your product […]

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